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Credit: The Marion duPont Scott Equine Medical Center in Leesburg, Va.
August 1, 2025
09:20

Managing Client Dynamics

The way we think about the problem is the problem.
Presented by
Guest Speaker

Guest Speaker

Details Coming Soon

Most farriers focus on technical skill but how you manage client dynamics can make or break a business.

In this session, we’ll look at simple mindset shifts and communication strategies that not only strengthen trust, but may also increase your revenue.

What you will learn

In this talk we’ll tackle how farriers can increase revenue by rethinking how they manage customer dynamics.

Guide hesitant clients towards critical upgrades and learn how to introduce new packages using proven sales tactics that won’t give you The Ick.

Discover how to reframe tough conversations without losing trust, and see how unaddressed conflict or avoidant communication quietly undermines your long term income.

Whether you’re just starting out or decades in, this session offers clear, actionable strategies to shift your mindset, reduce friction, strengthen your customer relationships, and get paid what you’re worth.

  • manage challenging customer dynamics
  • language that de-escalates anxiety
  • reframe tough conversations
  • guide hesitant clients towards critical service upgrades without feeling sales-y
  • move through unaddressed conflict with integrity
What's Included
Guest Speaker
Guest Speaker

tbd